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Education

Education

University of
Central Florida

Orlando, Fla.

August 2019 - December 2022

GPA: 3.98

B.A. Advertising and public relations

  • Minor in sociology mass media and collective behavior.

  • Organizations/awards: Presidential List, Dean's Honors List, CREAR Futuros mentee, Quotes FPRA student chapter.

Experience

Experience

Copywriting intern

March 2023 - present

Maven Creative

Orlando, Fla.

  • Wrote headlines and other creative copy for a number of media and projects.

  • Assisted in proofing or editing copy for clients.

  • Contributed to the creative development of campaigns and other deliverables.

Public relations intern

August 2022 - December 2022

&Barr

Orlando, Fla.

  • Generated media lists for lines of multiple industries, including finance, banking and insurance.

  • Created supporting media relations preparatory content, including media alerts, media list generation, press releases and story pitches.

  • Worked alongside local, state and national publications to develop organization stories most relevant for media and agency needs, furthering the agency’s media relationships.

Copywriting intern

August 2022 - October 2022

Vidi Global

Orlando, Fla.

  • Authored campaign copy for print, popup and social media content within food and dining industry.

  • Executed campaign image, message and brand identity through copy in outward-facing mediums for client and in-house agency projects.

  • Created visual, representative posters encapsulating the agency’s mantra “Move Culture” alongside brand identity through visual communication, graphic design and copy.

Public relations intern

May 2021- August 2021

302 Interactive

Orlando, Fla.

  • Proofread and edited materials prepared by all staff, checking for correct spelling, grammar and Associated Press style.

  • Developed original content for blog posts and website articles, garnering 100+ views.

  • Wrote and distributed press releases for the organization and clients to share with relevant media networks.

  • Developed marketing collateral in collaboration with 302 Interactive’s visual brand to demonstrate technical and design capabilities of the organization.

Relevant Courses

Certification in Principles 
of Public Relations

Public Relations Society of America

Universal Accreditation Board

  • Requires a depth of knowledge about strategic communication, including research, planning, implementation and evaluation processes of public relations.

  • Instills how to apply core concepts to real-world situations and scenarios, including various functions of public relations application.

  • Fosters mastery of communication models, best practices, business literacy, ethics and law.

Professional
Recognition

Skills

  • Fluency in Spanish.

  • AP Style writing and editing.

  • Microsoft Office Suite.

  • Google Office Suite.

  • Canva.

  • Hootsuite.

  • Adobe InDesign.

  • Adobe Illustrator.

  • Adobe Photoshop.

Skills

  • Writing for public relations.

  • Advertising copywriting.

  • Mass communication law.

  • Public relations research methods.

  • Advertising and public relations campaigns.

  • Public relations publications.

  • Public relations case studies.

  • Crisis communication.

  • Advertising strategy.

  • Preparing for public relations certification.

  • Corporate social responsibility.

Relevant 
Courses

Volunteer +
Other Work
Experience

Insomnia Cookies

August 2021 - April 2022

Orlando, Fla.

Baker

  • Baked and packaged regular, vegan and gluten-free cookies based on consumer demand and need.

  • Anticipated online and in-store customer traffic and online orders to maintain sufficient cookie stock and minimize end-of-night waste.

  • Educated customers about the quality of baked goods and the company's subscription services to inspire continued brand loyalty from front-of-house interactions.

UCF Homecoming 2020-2021

October 2020 - February 2021

Orlando, Fla.

Volunteer coordinator

  • Worked with leadership staff and special committees to define volunteer missions among other volunteers.

  • Helped train over 100 volunteers in a five-day period on event and preparation procedures.

  • Worked in fast-paced environment to ensure timely event preparations for over 2,500 students in attendance.

Knights Helping
Knights Pantry

Orlando, Fla.

January 2020 - March 2020

Volunteer

  • Delivered expert clerical support by effectively handling a wide range of routine stock and requirements for checkout.

  • Processed over 90 hourly checkouts, following strict procedures in online forms for proper pantry documentation.

  • Served as pantry expert between the organization and other university staff groups organizations, educating on the pantry's mission and providing methods for partnership.

  • Interacted with customers and inquiries by phone, e-mail and in-person to provide information and directed to desired staff members.

Volunteer + Other Work
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